Maximizing Your Impact at NECANN New Jersey: A Comprehensive Guide for Cannabis Professionals
Verdant Strategies-420CPA, in partnership with Beard Bros. Media, is gearing up for NECANN New Jersey. Scheduled for September 6-7, 2024, at the Atlantic City Convention Center, this regional conference focuses intensely on the nuances of the local cannabis market, making it an important gathering for those operating within or entering the tri-state area.
Event Highlights and Sessions: NECANN New Jersey offers a comprehensive agenda tailored to the regional specifics of the cannabis industry, featuring sessions that dive into local regulations, market dynamics, and consumer trends. Key sessions to look out for include:
- Expanding Markets and Federal Changes — This discussion will move from national discourse to tangible actions for you and your team looking ahead.
- Bringing Your Brand to New Jersey— This session will discuss the options for bringing your brand into Garden State dispensaries, including IP licensing agreements and other services agreements or applying for your own license.
- Positioning Partners & Moving Money — This seminar will focus specifically on how to avoid horror-show stories of bad partnerships and how to protect the business from issues with compliance, taxation, and more.
Preparing for NECANN: To effectively prepare for NECANN, attendees should:
- Research the Local Market: Understand the economic, legal, and cultural landscape of the New Jersey cannabis market to tailor your conference strategy.
- Pre-Register and Plan: Secure all necessary passes and plan your schedule around sessions that align with your business needs and goals.
- Set Clear Objectives: Define what you aim to achieve — be it learning, networking, or business development.
- Navigating the Event:
- Exhibition and Booths: NECANN has a small exhibition floor that you navigate quite easily. However, it is important to tailor your conversations to very specific goals so that you do not get spend too much time at one booth. Strategically navigate through booths categorized by services like cultivation, retail, and ancillary services. The first day focuses more on B2B interactions, making it ideal for detailed discussions and partnerships.
- Media Interviews: Our founder, Rachel Wright, will be at NECANN doing live interviews in partnership with Beard Bros. Media. Make sure to stop by for your opportunity to record content that can promote you and your business!
- Consumer Day: The second day attracts a different audience, providing an excellent opportunity for direct consumer engagement and brand showcasing.
Post-Event Strategy:
- Compile and Organize Contacts: Sort out contacts made during the event based on potential collaborations, leads, and industry contacts.
- Review and Implement Learnings: Apply the insights and knowledge gained to enhance your business operations or strategy. By attending sessions and asking questions, you can utilize what you have learned to tailor your marketing materials specifically for New Jersey.
- Follow-Up Effectively: Ensure that you follow-up within the next week to foster relationships and discuss potential partnerships or opportunities.
- For additional insights into making the most out of your conference experience, refer to our detailed Conference Survival Guide on the Verdant Strategies blog. This guide includes tips on pre-event preparation, effective navigation during the event, and strategic follow-ups to maximize your return on investment.
Conclusion: NECANN New Jersey is more than just a conference; it’s a strategic platform for cannabis professionals looking to enhance their regional market understanding, forge significant industry connections, and achieve substantial growth.
For more details on NECANN New Jersey and to better prepare for the event, visit www.necann.com/newjersey.
